產(chǎn)品介紹介紹自己的產(chǎn)品是什么：工業(yè)機(jī)器人

Product Introduction: What is your product: Industrial Robot

人群分析要分析產(chǎn)品的受眾人群，一般是工廠的老板或者采購。賬號定位賬號一定是企業(yè)的藍(lán)v賬號，并且要完善商家頁面以及營銷組件;賬號的輸出形式可以分為兩個(gè)階段，個(gè)階段拉權(quán)重，提升播放量;第二個(gè)階段就是立人設(shè)，建立護(hù)城河。

Crowd analysis involves analyzing the target audience of a product, typically factory owners or buyers. Account positioning: Firstly, the account must be the blue V account of the enterprise, and the merchant page and marketing components should be improved; The output form of an account can be divided into two stages. The first stage is to gain weight and increase the number of views; The second stage is to establish personnel and build a moat.

內(nèi)容輸出內(nèi)容輸出同樣分為兩個(gè)階段，個(gè)階段是做真人口播視頻，可以選擇大字報(bào)或者圖文視頻，就是要做好標(biāo)題、描述，視頻控制在12秒內(nèi);第二個(gè)階段可以做真人出鏡，將產(chǎn)品參數(shù)、工作原理進(jìn)行介紹，可以選擇跟拍或者上門拍攝(送貨、安裝)。

Content output can be divided into two stages. The first stage is to create a live streaming video, which can be either a big character poster or a graphic video. The key is to have a good title and description, and the video should ideally be kept within 12 seconds; In the second stage, real people can appear on camera and introduce the product parameters and working principles. You can choose to take follow-up photos or on-site photos (delivery, installation).

獲客變現(xiàn)可以通過視頻矩陣、豆莢投放、商家頁面進(jìn)行獲客和變現(xiàn)。視頻矩陣：復(fù)制相同的內(nèi)容、相同的的文案結(jié)構(gòu)，可以一個(gè)員工負(fù)責(zé)三個(gè)賬號，多做賬號。豆莢投放：投放100的豆莢，結(jié)果好的話就逐漸增加預(yù)算。商家頁面：頁面可以通過頁面的設(shè)置和營銷組件的設(shè)置吸引用戶。

Customer acquisition and monetization can be achieved through video matrix, pod placement, and merchant pages. Video Matrix: Copy the same content and copy structure, allowing one employee to manage three accounts and create multiple accounts. Pod placement: Place 100 pods per day, and gradually increase the budget if the results are good. Merchant page: The page can attract users through its settings and marketing components.